Google Ads puts your business in front of people exactly when they’re searching for what you offer. With google ads, your brand appears on top of Google with high-intent visibility.

Google Ads drives traffic once the campaign goes live. However, the best results usually build up within the first 2 - 6 weeks as we gather data and optimise strategically.

While ads work instantly, SEO compounds over time. Most businesses benefit from a mix of both. Together, they create a smart, balanced search engine.

The ideal budget depends on your industry’s competition and your goals. It is recommended to begin with a daily budget that gives data to make smart optimisation decisions.